Imagine a time where a petrol company could invest the time and effort in producing a piece of enamel advertising with the price of petrol permanently a part of the sign! I've seen examples of this piece that must've been produced a couple of years earlier where the price was 1'4 - I'm sure that motorists would've moaned about that price increase at the time too! 

Dominion is a company that was in their prime during the 1920s and were bought out by ShellMex / BP in 1934 so we can fairly accurately date this sign to the mid-1920s. It was produced by Bruton - London. The sign features Dominion's iconic, rich blue background and wonderfully bold, stylised logo. It certainly shows signs of a life lived with fairly heavy enamel loss across the whole face of the sign. Despite the damage the remaining enamel has good colours and gloss, the wording still remains legible, it can be hung using the original mounting holes and displays well. The piece has real impact along with some lovely character. 

It measures 122cm (4ft) wide x 76cm high.

 

S/N: #0591